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Founded 1997 · Luxury Spa Consulting & Wholesale Equipment
For nearly 30 years, STI has been the trusted consulting and equipment partner for hotels, resorts, and medical wellness centers building world-class spa facilities across the United States.
1997
Year Founded
30+
Years of Experience
200+
Projects Completed
$2B+
Portfolio Value
Who We Are
Spa Team International (STI) is a B2B luxury spa consulting and wholesale equipment firm founded in 1997 and headquartered in Florida, with an additional presence in the Marina del Rey, California area.
STI advises hotels, resorts, and medical wellness centers on every phase of spa development — from initial feasibility and business planning through facility design, equipment procurement, staff training, and post-opening revenue optimization.
With over 200 completed projects and more than $2 billion in portfolio value, STI brings an operational depth that few firms can match — and a revenue guarantee that puts real accountability behind every engagement.
What We Do
Full project management from initial planning through grand opening — business planning, market research, facility design, and treatment menu development.
Cold plunge systems, red light therapy, PEMF, massage chairs, and complete spa equipment packages — the same lines used by five-star spas, available direct.
Comprehensive training programs for spa directors and treatment staff, designed to support consistent service quality and exceptional guest experiences after launch.
For consulting clients, STI commits to returning at no charge to diagnose and correct performance if a spa doesn't meet its pre-opening revenue projection within 12 months.
A curated calendar of events for spa directors, medical aesthetic practitioners, and hospitality professionals — including sessions offering CME credits and CE units.
Leadership
CEO & Founder
Paul has led STI since founding and has consulted on spa and wellness projects at luxury hotel brands worldwide. He brings a rare combination of operational experience and design vision to every engagement.
Senior Spa Consultant
With decades of hands-on spa management experience, Suzanne provides practical guidance on treatment menus, staffing models, and day-to-day operations that translate consulting plans into profitable reality.
Wellness Design Consultant
Breck specializes in the intersection of architectural design and wellness programming — helping clients translate spatial vision into spa environments that are beautiful, functional, and revenue-producing.
Whether you're planning a new spa from scratch or optimizing an existing one, STI brings the experience, equipment relationships, and revenue accountability to get it right.